Helping startups and businesses focus on what matters. Solving real problems, validating value, and delivering products that create measurable outcomes. Big picture, small steps, positive impact.
Every engagement follows a proven methodology that ensures we solve the right problems and deliver real impact.
Validate the real problem through research and customer insights
Quantify business impact and customer value before building
Create focused roadmaps with clear priorities and milestones
Execute and deliver products that create lasting impact
Select your stage to see common challenges and how I can help
You have a concept but need to validate if it's worth pursuing before investing time and resources.
Customer interviews, research, and market analysis to confirm your idea addresses a genuine problem worth solving
Competitive landscape analysis and market sizing to understand the potential and viability
Early validation with target customers through prototypes or landing pages before building anything
Problem is validated, now you need a clear strategy and plan for what to build first.
Define your vision, value proposition, and strategic positioning to guide all product decisions
Determine the minimum set of features that deliver real value and enable key learnings
Plan your launch approach, early customer acquisition, and validation metrics
You're actively developing your product and need hands-on support to ship effectively.
Fractional PM working directly with your team on prioritization, user stories, and delivery
Create focused, achievable roadmaps that keep the team aligned on what matters
Beta testing strategy, customer onboarding flows, and go-to-market execution
You have traction and early customers, now you need to mature your offering and scale sustainably.
Establish processes, metrics, and decision-making frameworks for sustainable growth
Build internal product capability through training, mentoring, and hands-on coaching
Multi-quarter roadmaps that balance growth, technical debt, and customer needs
You're established in your market and exploring new opportunities or optimising what exists.
Explore and validate adjacent opportunities with the same rigor as your first product
Strategic guidance for entering new markets, geographies, or customer segments
Optimise resource allocation across products and rationalise your product portfolio
Real examples of strategic engagements across healthcare, education, and startups
Strategic product development for Australia's largest health marketplace—connecting millions of patients with healthcare providers through optimised user experience and market expansion. Led product initiatives across booking flows, provider profiles, and patient engagement features.
Product strategy and leadership for OT-Me, a telehealth platform to provide support for parents of children with development needs, who need access to occupational therapy services that are in high demand.
Spacecubed's startup accelerator and pre-accelerator programs in Perth. Mentored multiple cohorts of founders, delivering product masterclasses and providing strategic guidance on validation and growth. Topics included problem discovery, MVP planning, and product-market fit strategies.
School excursion and event management platform. Led product strategy with a view on highlighting the value proposition of duty of care, risk management, and streamlining administrative processes.
Product Consultant with 20 years building digital solutions that make a difference
With 20 years of experience developing digital products across Australia and the UK, I've been dedicated to making a positive impact by building solutions that make a real difference. I work closely with clients at all levels to understand problems, form strategies, and create products that deliver outcomes for both organizations and end users.
I have a passion for developing digital solutions that improve lives by making healthcare more personalised and preventative. My journey has taken me from working with clinicians in UK hospitals to following clinical staff in First Nations clinics in the Northern Territory. I've built apps for patients, grown marketplaces, and enabled better connections between healthcare providers and patients.
Beyond healthcare, I've mentored over 50 founders through startup accelerator programs, delivered product masterclasses to hundreds of professionals, and helped businesses across technology, education, and social impact sectors build products that create lasting value.
Beyond consulting, we're building products and initiatives that align with our mission of creating positive impact
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